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QUICK NOTE: I haven't had enough time to update my site, so I've created another doc that explains how to learn more about my work. Click here for more info. [Oh, this is an shabby way to share, but I hope it's helpful.]
Simplicity Team |
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My consulting company, Simplicity Team, is just starting to roll out new insights and frameworks I've developed over the last four years. I've learned that simplicity is not mysterious. It has six dimensions that can be quantified. My company's new frameworks and tools help designers create products that lead to a happier, more satisfying life. (I welcome speaking engagements on this topic.) |
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YackPack - Simply Connected |
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My Internet
company, YackPack, helps virtual groups stay connected. Our service is simple yet powerful. We've won a couple awards, and last year the Tech Museum of Innovation featured YackPack in an exhibit. I'm partial to our new WalkieTalkie Widget. It's great fun.
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Captology Group |
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For the last 13 years at Stanford I've investigated how technology can motivate and persuade people, an area called "captology." I've published widely on this topic, and I've developed proprietary frameworks for insight and design. Of course, I consult with companies interested in persuasive technology, but I prefer to connect the industry work with my Stanford Lab. |
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Advisory Positions |
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I
have a full plate of advisory positions right now, but I can sometimes be tempted by new opportunities if the work is an excellent match with my
interests and skills. I usually have to say no to new opportunities--especially right now--but please don't be afraid to ask.
Back to BJ Fogg's Top Page
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